The Law of Buy-In Part 4

Gideon: People Buy In-Judges 6:11-8:35

Many believe that if the cause is good enough, people will automatically buy into it and follow. That’s not how leadership works. People don’t at first follow worthy causes; they follow worthy leaders who promote worthwhile causes. People buy into the leader first, then the leader’s vision. Listeners filter every message through the messenger who delivers it. You cannot separate the leader from the cause he promotes. It’s not an either/or proposition; the two always go together.

Who would have picked Gideon as a leader? Certainly not Gideon; he didn’t even see himself as a leader. “O my lord, how can I save Israel?” ask Gideon; of the angel who told him that God wanted to use him to defeat the Midianites. “Indeed my clan is the weakest in Manasseh, and I am the least in my father’s house” (Judg. 6:15).

Despite Gideons doubts, God used him. The people rallied around Gideon; and he led Israel to the most lopsided victory in the nation’s history.

Join me next time for The Law of Buy-In Part 5